📱 Marketing

Clinic Digital Marketing ROI Calculator

Measure the return on every rupee you spend on marketing.

Calculate cost per new patient from Google Ads, Meta Ads, Google Business Profile, and referral programs — with ROI comparison across channels.

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Estimated Result

🔒 Full analysis, PDF export, and detailed breakdown available on paid plans.

Frequently Asked Questions

Google Ads cost per new patient for clinics in Chennai: GP/Family physician ₹300-600, Dermatology ₹400-800, Dental ₹500-1,000, Orthopaedics ₹600-1,200, Fertility ₹1,000-2,500. Highly specialty-specific and location-dependent.

Google Search Ads for high-intent keywords (doctor near me, dental clinic) convert at 5-12% — very high intent. Meta Ads (Facebook, Instagram) work better for health camps, awareness, and elective procedures like cosmetic dermatology. Use both for maximum reach.

LTV = Average revenue per visit × Average visits per year × Average patient tenure in years. A diabetic patient seeing a GP monthly for 5 years = ₹500 × 12 × 5 = ₹30,000 LTV. Higher LTV justifies higher patient acquisition cost.

Track: source of new patient (ask at registration), consultation-to-investigation conversion, revenue per new patient in first 90 days, and total revenue per patient over 12 months. Compare vs marketing cost for each channel.

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Customer Reviews
RK
Rajesh Kumar
★★★★★

Exactly what I needed. Clean output, easy to use, and the results matched my own manual calculations closely. Subscribed to the yearly plan without hesitation.

PS
Priya Sundaram
★★★★★

Scalioz tools are genuinely useful for day-to-day business decisions. The UI is polished and the support team responded within the hour. Highly recommend.

AM
Arjun Menon
★★★★☆

Great tool for quick estimates. Would love to see integration with our existing software in a future version. Overall very satisfied with the subscription value.

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